Frequency Mode in Funnel

Frequency Mode

When you run a Funnel in Frequency mode, the chart provides:

1. The count of times users trigger an event at a specific step before proceeding to the next.
2. The percentage of users who trigger an event a certain number of times before advancing.

Constraints

• Frequency can be viewed for only one step at a time.
• The final step of the Funnel does not have a frequency, as there is no subsequent step.
• The Time Unit is set to All Time to maintain clarity in the chart.
• Frequency is calculated only for consecutive steps, so Frequency mode is not available for Order: Any.
• Combining Frequency mode with Partition: None is not recommended, as it may produce excessive frequencies, reducing analytical value. This mode is most insightful with short conversion windows (up to a day).